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Acceptance and demand for COVID-19 vaccines: Interim guidance

WHO
Summary
This demand planning guidance document has been developed through a participatory, multi-stakeholder and iterative process by the demand sub-working group of the Country Readiness and Delivery (CRD) workstream of COVAX, the vaccine pillar of ACT-A. The development process was based on a range of scientific evidence, grey literature, existing guidance and plans for new vaccine introductions and mass vaccination campaigns, and a depth of expertise from many organizations with extensive experience in this domain from all regions the world. Experts and implementers from all regional offices and a diverse range of countries were engaged in the process to ensure practical and realistic approaches were taken. A particular focus was placed on social listening and behavioural and social data collection and use, to guide the design and evaluation of targeted strategies to generate and sustain demand.

Resource DETAILS

Authors: WHO
Year of publication: 2021
Knowledge Hub:

Content type: 
Areas of work: Social science
Region: Global

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